KOUKUS is THE entertainment channel for young adults, with content centered around current topics, ambitious execution, and a strong understanding of what interests the target audience right now. Led by Roope Rannisto, Joona Puhakka, and Sakari Haikonen, the channel is known for fast-paced challenges, game show formats, sports, and spectacular entertainment productions.
At the core of KOUKUS are charismatic performers whose mutual chemistry, humor, and bold dedication shine through in every video. The channel also regularly features some of Finland's most current faces in the entertainment scene and chart-topping artists. The content makes the viewer feel like part of the group and keeps them coming back to be entertained time and time again.
THE entertainment channel for young adults, where current phenomena, personalities, charismatic performers, and ambitious productions meet.
Total followers: 386 000
Main target group: 18-24 year old men and women
Channels: YouTube, Instagram, and TikTok
Ambitiously produced and engaging formats allow the audience to immerse themselves and be entertained with fast-paced challenges, competitions, and adventures alongside familiar creators.
KOUKUS offers brands a strong connection to young adults and especially Generation Z. KOUKUS's strengths are creative concept design, charismatic personalities, bold commitment, and a high level of production. Collaboration can build from a single advertising integration to an entertainment format created entirely around the brand. KOUKUS offers partners the opportunity to be part of creating current, next-generation entertainment and to engage as a part of the pop culture that speaks to them.
